Fall Into My Eyes

…and discover the world

The Elements of a Successful Sales Plan August 21, 2012

So, I am currently in a MKT 445 course… the last course for my Bachelors Degree! YAY! Soon, that piece of paper will be framed and hanging on the wall by my Associates Degree and my commencement photo!!! I am super excited.

I am horrible at sales. Have I ever told you that??? Well, I am telling you now. I have a friend that is AMAZING at them! He can pretty much sell to anyone, anywhere, anything. It is astounding how some people are so gifted in that area. I am definitely NOT  one of them, LOL! Well, anyhow. While doing an assignment, I stumbled across a website that lays out the elements of a successful business plan (we are creating a business plan for a Learning Team Assignment throughout this course. I wanted to share that link and the post with everyone. While I am not great at sales, I know the information was helpful and could benefit others. ~Brandy~

 

The Elements of a Successful Sales Plan

Want your sales to skyrocket? Then build a strategic and tactical sales plan that will launch you far past your sales expectations.
BY Tony Parinello- March 1, 2004

Q: I’m developing a sales plan for my business. What elements should I include?

 

A: OK, my sales plan…Let’s see, it’s around here somewhere…Is it the first week of March already? It’s the first week of the last month of the first quarter, and I don’t have my sales plan written! Oh, thank you for giving me a wake-up call. I totally forgot to write my 2004 sales plan!

 

How about you and I create our battle plan together? I guarantee that by the end of this article, you’ll know the “who, where, why, when and how” that will drive your sales work so you’ll exceed your quota for this year.

 

A Sales Plan Defined Our sales plan should be short, simple and to the point. It’s basically our strategic and tactical plan for acquiring new business, growing our existing book of business and making and/or exceeding our sales quota within our sales territory. Typically, a healthy mix would include 75 percent of your sales quota from new business and 25 percent of your quota from add-on business from your existing customers.

 

There are four basic parts of a sales plan:

  1. New business acquisition strategies
  2. New business acquisition tactics
  3. Existing business growth strategies
  4. Existing business growth tactics

 

Before you start, you need to get a handle on some definitions:

  • Sales quota: This critical element of your plan sets the tempo of your efforts throughout the year and provides quarterly, monthly, weekly and even daily sub-goals for you to achieve.
  • Sales territory: Refers to the geographic area, list of named accounts or specific market niche you have been assigned to in which you are to sell your products, services and solutions.
  • Strategies: The plan necessary to accomplish your goal.
  • Tactics: The steps necessary to carry out the plan.

New Business Acquisition Strategies and Tactics

Include the following four strategies in your sales plan. Remember, these strategies are all designed to capture new customers and new market share. Important note: The strategies are numbered and the tactics are italicized.

 

1. Exceed my quota.

  • Send no less than 50 letters of introduction to new prospects each week.
  • Make no less than 50 cold calls of introduction to new prospects each week.
  • Make no less than 20 face-to-face contacts with new prospects each week.
  • Create no less than 10 proposals each week.
  • Make no less than five presentations each week.

Important note: Your numbers will, of course, vary. What’s important here is that you calculate exactly how many contacts you’ll need to make in order to achieve your sales quota. Click herefor four easy steps that will help you calculate your “prospecting ratio.”

 

2. Increase awareness in the marketplace of my products, services and solutions.

  • Join and participate in no less than three professional associations and organizations that my best prospects and customers belong to.
  • Attend any and all trade shows and conventions that my best prospects and customers attend.
  • Purchase the mailing list of these associations and organizations and send either a postcard or a letter of introduction.
  • On a regular basis, contribute articles and white papers that address the interests and concerns of this population.

 

3. Increase awareness in the community of my products, services and solutions.

  • Attend all Chamber of Commerce networking events.
  • Volunteer to speak at no less than 12 various organizations in my territory that have an interest in my product, service and solutions.
  • Volunteer my time at three nonprofit organizations.
  • Join and participate in no less than three networking groups, such as Le Tip or Business Networking International.

 

4. Obtain referrals from all my new customers.

  • Within 30 days of delivering my product, service or solution, I will ask each of my new customers for at least three names and phone numbers of someone they personally know who may have a use for my products, services and solutions.
Reference
Parinello, T. (2004). The Elements of a Successful Sales
Plan
. Retrieved from http://www.entrepreneur.com/article/69864
 

How To Get Photographic Memory Instantly- Whoo-Hoo!

Filed under: Blogs,Check it out! — Fall into My Eyes @ 7:50 pm

 

Oh wow… I just had to share this article I stumbled upon the other day. Since reading it, and trying the techniques out…I have not been able to forget the associations, LOL! It is truly amazing how the brain works! Anyhow, check it out and give me some feedback on how it worked for you and your thoughts… I’d really love to hear what everyone thinks!!!! The link is: http://www.toiletpaperentrepreneur.com/skill-toolbox/acquire-a-photographic-memory-in-3-minutes-guaranteed/ but, I am posting the article below!!!! ~Brandy~

How To Get Photographic Memory Instantly

Published by Mike Michalowicz on December 1, 2008
Before you read this post I need you to make me a promise. I need you to promise that you will email me after you read this post and tell me that you were able to do something that you knew was impossible. Then, I want you to promise me that you will never again believe anything to be impossible, that you will commit to finding a way, no matter what.OK, OK, it’s a big promise. But by the end of this post you will be chomping at the bit to email me, I assure you.

Ready? Here we go…

Do you have a photographic memory? If someone tested you right now, I would bet you don’t have a photographic memory. Actually 99.997% of the world population doesn’t have it, so I doubt you do.  Or better said, I doubt you believe you do.

If I gave you 20 random items to remember – in order – could you do it? Let’s try it out. Read this list and try to remember all 20 items on the list in order.

1. Rusty razor blade, 2. Goalie mask, 3. Red VW bug, 4.Blender, 5. Coffee cup, 6. Brown paper bag, 7. Chess set with a broken white king piece, 8.Marble statue, 9.Megaphone, 10. Shower curtain, 11. Canopy bed, 12. Plaid wool blanket, 13. Pencil, 14. Salt shaker, 15. Wooden baseball bat, 16. Private jet, 17. White apron, 18.Button, 19. Superman costume, 20. Fluorescent light bulb

Now from memory, write down the seventh item on the list. No cheating! Next, write down the third item, then the 17th item, and finally the 12th item. If you’re not sure, just give your best guess.

How many did you get? None, right? (If you did get one or two right, you’re amazing! You should be a spy. Stop reading this post and call the CIA.)

The truth is, you DO have a photographic memory. You just don’t know it yet.  And since you never believed you could do it, you probably never tried.  And by not trying you have affirmed yourself to be right… that you DON’T have a photographic memory.  But I am here to tell you, that you do.

There’s a method to help you unlock your natural ability to remember things photographically. If you follow this method, you will harness that power by the end of this blog post.

Here is how you do it:

First, you must BELIEVE that it is possible for you to have a photographic memory. More than that, you must BELIEVE that it it’s EASY to have a photographic memory – especially for you.

The trick is, your mind work best with pictures and associations, not repetition. So the first step to your new-found photographic memory is to create an association of pictures. Start by memorizing an easy rhyming list of pictures for each number, one through ten. This will be your anchor list. Here’s what I use, and suggest you use the same:

1. Gun

2. Shoe

3. Tree

4. Floor

5. Bee hive

6. Pile of sticks

7. Heaven

8. Skate

9. Slime

10. Hen

Next review the random list of 20 random items below.  Here’s the list I will use as an example for the rest of the exercise:

1. Golden goose egg, 2. Firefly, 3. Paint roller, 4. Diamond ring, 5. Stop sign, 6. Kitchen table, 7. Ticket stub, 8. Leather jacket 9. Ice cream cone, 10. ATM machine, 11. Scalpel, 12. Champagne bottle, 13. Stroller, 14. Couch, 15. Rose bush, 16. Swimsuit, 17. Rotting apple, 18. Candy cane, 19. Cowboy boots, 20. Train

Now, when you look at the first item on the new list (golden goose egg), associate it with the first word from the anchor list (gun). For example, picture a gun shooting out a golden goose egg. Picture it in detail, your arm holding out a gun, smoke rising from the gun, and a golden goose egg shooting out.  The more details, the better. The more color to your mental picture, the better.

Visualize a connection between the second word (firefly) and the corresponding word on your anchor list (shoe).  Picture the firefly trying to carry a shoelace off the shoe. Imagine how hard the firefly is trying, how small the firefly is compared to the shoe, whatever detail you can conjure up to connect the firefly with the shoe.

Before you move on to the third item on the random list of things, recap the first two.  What was the gun shooting? Right, the golden goose egg.  How about the shoe?  What was going on there?  Right a firefly was trying to take off with the shoelace in tow. Then start on the next word. Keep doing this for the first ten items on the list.

Now stack the pictures. When you get to the eleventh item (scalpel), go back to the first image (a gun shooting out the golden goose egg) and add the scalpel to it. For example, you might have a scalpel stuck in the golden goose egg that is shooting out of the gun.  Gross yoke nastiness flying out, just for effect.

Continue to the next object.  For example, the firefly that is trying to pickup the shoe’s shoelace, now has to struggle with one itsy bitsy arm to lift the Champagne bottle he is carrying (Dom Perignon that he bought on sale, of course).  Oh, the horrible life a firefly can lead.   Follow this stacking method for the remaining objects on the list.

Congratulations, you now have a photographic memory! Don’t believe me? Let’s test it out. Use your anchor list to guide you.  I don’t expect you to have the rhyming down just yet, so it’s OK to look at the anchor list of above.

Let’s start with, hmmm, number two.  Two is shoe.  OK, what is happening with the shoe? Right!  The firefly.  OK how about number eight.  Eight is skate, and what did you have going on with the skate?  Excellent!  Now number 11.  OK the anchor for 11 was the gun. Since it is over 10, it is going to be the stacked image… OK, what was going on with the gun.  Yes, the golden egg. And what’s stacked with the egg. YES!  The scalpel. Try it for five, now.  How about 18?  How about ten and then 20?  Damn… You are good. No, no.  You are really good.

Surprised? Did you just achieve the impossible?

You’re welcome. Now email me.  

BTW – If you are interested in learning more about the subject, read this book (my personal favorite): Moonwalking With Einstein by Joshua Foer

References:

Michalowicz, M. (2008). How to Get Photographic Memory
Instantly
. Retrieved from
http://www.toiletpaperentrepreneur.com/skill-toolbox/acquire-a-photographic-memory-in-3-minutes-    guaranteed/

 

 

August 8, 2012

Filed under: Blogs — Fall into My Eyes @ 9:32 pm

Amazing take on food in advertising by Todd- great job, love it!

toddwerkhoven

I’ve noticed that whenever you see food advertised, more often than not it’s flying through the air. There must be some psychological weakness that we all have that equates airborne food with “Why yes, I must eat Go-Gurt now.”

I realized this last night when I was watching TV. There was an ad for granola or muesli or something, and every time they showed the product, it was either being tossed through the air or scattered across a table or raining down from the heavens. But what was strange is that I didn’t even think anything of it. It’s just something we’re all used to seeing. Next time you’re in a movie theater, notice that even the ads before the movie ascribe to this marketing device. There’s the bucket of popcorn being forcibly thrust up through the mountainous pile of kernels lining the bottom of the screen, sending popcorn flying…

View original post 339 more words

 

11 Exercises that Help Decrease Knee Pain

Filed under: Advice — Fall into My Eyes @ 9:24 pm
Tags: , , , , ,

11 Exercises that Help Decrease Knee Pain

Need Pain-Free Knees? Start Here!

— By Jen Mueller, Certified Personal Trainer

 

If your knees are giving you problems, and you feel like the Tin Man from “The Wizard of Oz” when getting out of bed, you’re not alone. Nearly 50 million Americans feel the same way.
Knees are the most commonly injured joints in the body. Considering that when you simply walk up stairs, the pressure across your knee joints is four times your body weight, it isn’t surprising. Simple, everyday wear and tear can end up hurting your mobility.

But it’s not too late. Like a rusty door hinge, with care and maintenance, you knees can be trouble free. Even if you already experience problems, exercising the muscles surrounding the knee joints— Quadriceps (front of thigh), Hamstrings (back of thigh), Abductor (outside thigh), and Adductor (inside thigh)—will help make your knees stronger and less susceptible to injury. Exercise keeps your joints from stiffening and provides needed support, making movement easier and reducing pain.
Here are some exercises you can do to both stretch and strengthen the knee area:

STRETCHES

  1. Chair knee extension: Sitting in a chair, rest your foot on another chair so the knee is slightly raised. Gently push the raised knee toward the floor using only leg muscles. Hold for 5 – 10 seconds and release. Repeat 5 times on each leg.
  2. Heel slide knee extension: Lie on your back, with left knee bent and left foot flat on floor. Slowly slide the left heel away from your body so both legs are parallel. Hold for 5-10 seconds, return to starting position. Repeat 5 times on each leg.
  3. Knee flexion: Sitting in a chair, loop a long towel under your foot (resting on the floor). Gently pull on the towel with both hands to bend the knee, raising your foot 4 – 5 inches off the floor. Hold for 5 – 10 seconds, then release. Repeat 5 times on each leg.
  4. Hamstring stretch: Standing, put one foot in front of you, toes up. With hands on the small of your back (or one hand holding a chair for balance), bend the opposite knee and hip (not your lower back), until you feel the hamstrings stretch. The upper body comes forward at the hip. Hold for 5 -10 seconds, then release. Repeat 5 times on each leg.

 

STRENGTH TRAINING

  1. Wall slide: Leaning with your back against a wall, bend your knees 30°, sliding down the wall, then straighten up again. Move slowly and smoothly, using your hands on the wall for balance. Keep feet and legs parallel, and do not allow knees to go out over the toes. Repeat 5 -10 times.
  2. Bent-Leg Raises: Sitting in a chair, straighten one leg in the air (without locking the knee). Hold for about one minute. Bend your knee to lower the leg about halfway to the floor. Hold for 30 seconds. Return to starting position. Work up to 4 reps on each leg.
  3. Straight-Leg Raises: Sitting in a chair, rest your foot on another chair. Lift the foot a few inches off the chair while keeping your leg straight. Hold for 5 -10 seconds. Return to resting position. Repeat 5 -10 times. (Also work on increasing the time, up to 2-3 minutes if possible.)
  4. Abductor Raise: Lie on your side, propped on one elbow. The leg on the floor bent, the other straight. Slowly lift the top leg, hold for 5 -10 seconds, then lower. (Ankle weights will increase the intensity). Do 1-3 sets with 12-15 repetitions each. Remember to rest in between sets.
  5. Hamstring Curl: Stand with the front of your thighs against a surface (a table or wall). Flex one knee up as far as is comfortable. Hold for 5 – 10 seconds, then lower slowly. If possible, do not touch the floor between repetitions. (Ankle weights will increase the intensity.) Do 1-3 sets with 12-15 repetitions each. Remember to rest in between sets.
  6. Step-Ups: Stand in front of a step, like a sturdy bench or stairs, about two feet high (or less if necessary). Step up onto the support, straighten your knees fully (without locking them) and step down. Maintain a steady pace. If you are comfortable with your balance, pump your arms while doing this exercise. Start with 1 minute, slowly building your time. Gets your heart pumping too!
  7. Stationary Bike: Biking is a good way to increase strength and range of motion. Make sure you have the right positioning of the legs. At the bottom of the pedal stroke, the bend in the knee should be 15 degrees. Start with 10 minutes and slowly increase your time.

 

Depending on your current level of activity and mobility, a good start is 3 stretching and 3 strengthening exercises, 3-4 times a week. Stretching can be (and should be) done everyday if possible to prevent stiffness and achy joints. These stretches can be done a few times a day if needed.

 

Always check with your doctor before beginning an exercise program. These exercises are designed to help, not hurt. If you experience pain at any time during the exercise, stop. Pain is your body’s way of telling you that something is wrong.

BONUS TIP: If you have increased soreness after doing these exercises, it may help to ice your knee or knees for 10 – 20 minutes. Place a bag of ice (or frozen vegetables) over the joint, with a towel between to protect the skin. Elevate your leg on a chair if ice alone is inadequate.                                           <!–
Article created on:  1/28/2005

–>

 

 

 

Exercise helps ease arthritis pain and stiffness

Filed under: Advice — Fall into My Eyes @ 9:20 pm

Here is some much requested reading material on helping joints J

As you consider starting an arthritis exercise program, understand what’s within your limits and what level of exercise is likely to give you results.

By Mayo Clinic staff @http://www.mayoclinic.com/health/arthritis/AR00009/

 

Exercise is crucial for people with arthritis. It increases strength and flexibility, reduces joint pain, and helps combat fatigue. Of course, when stiff and painful joints are already bogging you down, the thought of walking around the block or swimming a few laps might make you cringe.

You don’t need to run a marathon or swim the pace of an Olympic competitor to help reduce the symptoms of your arthritis. Even moderate exercise can ease your pain and help you maintain a healthy weight. When arthritis threatens to immobilize you, exercise keeps you moving. Not convinced? Read on.

Why exercise is vital

Exercise can help you improve your health and fitness without hurting your joints. Along with your current treatment program, exercise can:

  • Strengthen the muscles around your joints
  • Help you maintain bone strength
  • Give you more strength and energy to get through the day
  • Make it easier to get a good night’s sleep
  • Help you control your weight
  • Make you feel better about yourself and improve your sense of well-being

Though you might think exercise will aggravate your joint pain and stiffness, that’s not the case. Lack of exercise actually can make your joints even more painful and stiff. That’s because keeping your muscles and surrounding tissue strong is crucial to maintaining support for your bones. Not exercising weakens those supporting muscles, creating more stress on your joints.

Check with your doctor first

Talk to your doctor about how exercise can fit into your current treatment plan. What types of exercises are best for you depends on your type of arthritis and which joints are involved. Your doctor or a physical therapist can work with you to find the best exercise plan to give you the most benefit with the least aggravation of your joint pain.

Exercises for arthritis

Your doctor or physical therapist can recommend exercises that are best for you, which might include:

Range-of-motion exercises These exercises relieve stiffness and increase your ability to move your joints through their full range of motion. Range-of-motion exercises involve moving your joints through their normal range of movement, such as raising your arms over your head or rolling your shoulders forward and backward. These exercises can be done daily or at least every other day.

Strengthening exercises These exercises help you build strong muscles that help support and protect your joints. Weight training is an example of a strengthening exercise that can help you maintain your current muscle strength or increase it. Do your strengthening exercises every other day — but take an extra day off if your joints are painful or if you notice any swelling.

Aerobic exercise Aerobic or endurance exercises help with your overall fitness. They can improve your cardiovascular health, help you control your weight and give you more stamina. That way you’ll have more energy to get through your day. Examples of low-impact aerobic exercises that are easier on your joints include walking, riding a bike and swimming. Try to work your way up to 20 to 30 minutes of aerobic exercise three times a week. You can split up that time into 10-minute blocks if that’s easier on your joints.

Other activities Any movement, no matter how small, can help. If a particular workout or activity appeals to you, don’t hesitate to ask your doctor whether it’s right for you. Your doctor might give you the OK to try gentle forms of yoga and tai chi. Tai chi may improve balance and help prevent falls. Be sure to tell your instructor about your condition and avoid positions or movements that can cause pain.

Tips to protect your joints

Start slowly to ease your joints into exercise if you haven’t been active for a while. If you push yourself too hard, you can overwork your muscles. This aggravates your joint pain.

Consider these tips as you get started:

  • Apply heat to the joints you’ll be working before you exercise. Heat can relax your joints and muscles and relieve any pain you have before you begin. Heat treatments — warm towels, hot packs or a shower — should be warm, not painfully hot, and should be applied for about 20 minutes.
  • Move your joints gently at first to warm up. You might begin with range-of-motion exercises for five to 10 minutes before you move on to strengthening or aerobic exercises.
  • Exercise with slow and easy movements. If you start noticing pain, take a break. Sharp pain and pain that is stronger than your usual joint pain might indicate something is wrong. Slow down if you notice inflammation or redness in your joints.

Trust your instincts and don’t exert more energy than you think your joints can handle. Take it easy and slowly work your exercise length and intensity up as you progress.

Don’t overdo it

You might notice some pain after you exercise if you haven’t been active for a while. In general, if your pain lasts longer than two hours after you exercise, you were probably exercising too strenuously. Talk to your doctor about what pain is normal and what pain is a sign of something more serious.

If you have rheumatoid arthritis, ask your doctor if you should exercise during general or local flares. One option is to work through your joint flares by doing only range-of-motion exercises, just to keep your body moving.

Exercise programs for people with arthritis

Check with your doctor about exercise programs in your area for people with arthritis. Hospitals and clinics sometimes offer special programs, as do local health clubs.

The Arthritis Foundation conducts exercise programs for people with arthritis in many parts of the United States. Programs include exercise classes — in water and on land — and walking groups. Contact your local branch for more information.

 

 

Exercises To Help Strengthen Your Joints

Filed under: Advice — Fall into My Eyes @ 9:17 pm

One of my readers posted asking for more articles on helping joint pain… I found this article today on https://www.panadol.co.uk/Joint-Pain/Articles/Articles/Exercises-To-Help-Strengthen-Your-Joints/ and wanted to share!

 

Exercises To Help Strengthen Your Joints

You’ve probably heard about the benefits of strong bones to help prevent breaks and fractures. But what about strong joints to help prevent joint injuries and decrease joint pain?

Joint pain may be caused by different things such as a direct injury to a joint. Joint pain is also often caused by arthritis. While exercise is important for everyone, it’s particularly important for anyone who has arthritis.

Exercises to strengthen the body’s joints work by building the muscles around the joints for greater joint stability. Joint strengthening exercises also help protect the joint and keep it strong. These exercises also help keep a joint’s range of motion at its best.

If you have joint pain due to arthritis or an injury, there are a number of simple exercises that can be done to help strengthen your joints. Ask your healthcare provider to recommend an appropriate routine for you.

Exercises include aerobic exercise such as:

Swimming. Swimming is a great aerobic exercise that also strengthens muscles and joints with reduced risk of joint wear and tear, as experienced with running.

Cycling. Riding a bike is another excellent low-impact exercise to strengthen joints and improve your overall fitness.

Range-of-motion exercises. These exercises involve moving the joints through their full range-of-motion, which helps to reduce stiffness and increase flexibility.

Strength training. Strength-building exercises, such as weight training, build the muscles around joints for greater strength and support.

Stretching/Flexibility. It is best to complete stretching and strengthening exercises little and often throughout the day. Swimming is also a good all-round aerobic exercise, that can also strengthen and stretch the muscles.

You may also benefit from exercises that target and strengthen specific joints. Knee injuries and knee pain, for example, are common. Exercises that strengthen the muscles that support the knees can help prevent knee injuries and pain.

In contrast, anyone with joint pain should use caution when participating in exercises that are high impact, and may therefore worsen joint pain and inflammation. These exercises include

  • Jogging and running
  • Jumping
  • Sports that involve a lot of repetitive movement, like tennis
  • High impact aerobics

Speak to your doctor or physiotherapist before beginning any exercise programme. Always use caution when exercising, and stop if you have pain. In addition, if you are experiencing joint pain, ask your doctor which exercises are the most appropriate for you.

 

 

 
%d bloggers like this: